Marketing: Answer Key
1. What is marketing?
2. How can the concepts of marketing be applied to achieve goals?
3. What is creativity?
4. How can creativity help on a daily basis? Mention at least one example.
5. How can creativity be used to bring people to the feet of Jesus?
6. Conduct an interview with a professional in social communication (advertising), explain what the Pathfinder Club’s function is and find out the best way to promote the club.
7. Carry out a strategic marketing plan to publicize the club or unit. This plan should include:
7a. Target audiences
7b. Dissemination/outreach strategy
7c. Tools needed
7d. Goals
7e. Deadlines
8. Put the strategy plan into practice. After completion, do an evaluation with the leader.
9. Develop a marketing project to raise funds for the club without violating the basic principles of the Seventh-day Adventist Church.
References
Adapted from AY Honors/Marketing/Answer Key on the Pathfinder Wiki, licensed under CC BY-SA 3.0. See the original page's history for its authors.
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